Match your product to European demand
The segments, applications, countries and buyers where your product fits – and where it does not.
Market-fit studies for a Chinese LFP cell developer (2020) and a Chinese automation group (2023).
Read moreWest meets Battery
Your bridge to Europe's battery market.
We take Chinese battery cell, equipment and material companies to European buyers: the right market for your product, selling points that convince, and direct contact with customers, distributors and industrial projects.
Services
Access to Europe's battery market.
You want to sell in Europe. We take your product to the buyers: the right market, the right arguments, and direct contact with customers, distributors and projects.
Give European buyers reasons to choose you
Selling points, presentations and offers written the way European engineers and buyers decide.
Offer and documents for German maritime buyers (2019); product adapted to European customers for an e-bike maker (2018).
Read moreMeet customers, distributors and projects directly
Direct introductions to European end customers and distributors, and access to industrial projects where Chinese suppliers can enter.
First German customer contacts for a Chinese LFP exporter (2019); sampling with European sales channels (2022).
Read moreAnd the groundwork behind the sale.
Company structure, paperwork, export documentation and regulatory requirements – we handle them, so that nothing slows your first European order.
Incorporation, first European hires and marketing for a Chinese equipment manufacturer (2020).
How we work
Four steps from China to European customers.
From a single report to your own European company – each step has a defined result and an engagement model you agree in advance.
-
Match
Where your product fits in Europe: the segments, applications, countries and buyers.
-
Convince
Selling points and material that answer European buyers’ questions before they ask them.
-
Connect
Direct contact with customers, distributors and industrial projects – in your name, with you at the table.
-
Establish
The structure, paperwork and compliance that turn first orders into lasting business.
Two markets. One team.
We have sat on both sides of the table.
European buyers decide on trust, detail and evidence. We know what they ask and who is buying – and we bring your product to them in English, German and Chinese.
- 9
- consulting projects between China and Europe
- since 2017
- China–Europe market entry work
- 3
- working languages: English, German, Chinese
Cases
Work we have done.
6 projects bringing Chinese products to Europe, 3 taking European brands to China.
Let's talk about your first European customers.
A 30-minute call to see whether we fit – no slides, no obligation.
Book a call